Coty Consumer Beauty Showcase 2017 - New Rimmel, Covergirl, Bourjois + More!
Tuesday February 7, 2017 - Ivy Sunroom
I was lucky enough to attend the Coty Consumer Beauty Showcase where I got to celebrate beauty and preview ALL the new makeup and fragrances coming our way from brands such as Rimmel, Bourjois, Covergirl, Max Factor and more!
In this blog post I share a sneak peek of the new products launching in store from February all the way through to September 2017. Look closely and you may even spot a real butterfly or two!
Rimmel would have to be one of my all time favourite drug store brands so I couldn't wait to see what they had coming out way! Rimmel dares you to explore your edgier self and there are quite a few new releases at very affordable price points which I will break down by release month:
Rimmel Brow This Way with Argan Oil - March 2017 - $12.95
With Cara Delevingne as the face of Rimmel and the best brows in the biz it is no surprise there is a strong focus on brow products! While I wasn't blessed with Cara's brows I can fake it 'til I make it with these fab new products! Available in 4 shades including clear (YES! I love a good clear brow gel!) the new and improved lightweight brow gel formula contains Argan Oil so you can condition your brow hairs as you groom and set your arches! The tapered wand makes application easy so you can go in bold on the body of the lash and use the tip for a defined brow tail!
Rimmel Scandal'Eyes Reloaded Waterproof Mascara - March 2017 - $17.95
Scandal'Eyes Reloaded Mascara just got bigger and better! With the same maxi-density wand, extreme volume and lengthening results you can now dare to wear those lashes rain, hail or shine thanks to the new waterproof formula!
Rimmel Scandal'Eyes Bold Flick Liquid Liner - March 2017 - $13.95
I am a huge fan of liquid eyeliner so when I spotted the Rimmel Bold Flick Liquid Liner with a revolutionary ball tip applicator I was intrigued and had to know more! This rich black liquid liner has a high-shine glossy finish and the ball tip helps to create a bold, precise line with ease. With up to 24 hours wear and waterproof and fade proof I can see this becoming a fast favourite!
Rimmel Wake Me Up Anti-Fatigue Foundation - April 2017 - $19.95
When Rimmel released the Fresher Skin Foundation I fell in love so I was so happy to see another new foundation was on the way! The Wake Me Up Foundation contains Vitamin C and radiance pearls to brighten the skin and reduce dullness for that healthy glow we are all looking for. I am so glad it contains SPF 20 so I know my skin is protected while still achieving a flawless complexion. We were kindly colour matched and got to take our shade home to try and apply! Out of the 6 available shades I was matched to the shade 201 Classic Beige which is the perfect tone for my summer skin but I will probably go down a shade in the cooler months. The bottle has a pump action nozzle which releases the perfect amount and it has a very fresh scent unlike other foundations I have used. It is a beautiful lightweight formula but still provides a great coverage which is easily blendable and for only $19.95 makes for the perfect everyday foundation!
Rimmel Wake Me Up Anti-Fatigue Concealer - April 2017 - $14.95
Packed with some of the same amazing ingredients such as Vitamin C and radiance pearls the Wake Me Up Concealer is perfect for illuminating and concealing dark circles, spots and blemishes for a bright eyed look! This will work beautifully in combination with the Wake Me Up Foundation for a flawless, awakened, healthy base.
Rimmel Insta-Fix & Go Primer and Makeup Setting Spray - April 2017 - $13.95
I cannot live without setting sprays and facial mists - they make my skin feel so hydrated and keep my makeup lasting all day! The new Rimmel #Insta Fix & Go is a 2 in 1 Primer and Setting Spray is quick drying, oil free and will lock in your makeup for a long lasting look! This lightweight, refreshing mist has a fresh scent thanks to the cucumber extract and a few quick pumps will prime your skin prior to makeup and a couple of spritzes will set your makeup in place!
These are just SOME of the new Rimmel products!
Stay tuned for the following beauties coming mid to late 2017:
Rimmel Brow This Way Filling Powder
Rimmel Magnif'Eyes Eye Primer
Rimmel Brow This Way Fibre Pencil
Rimmel Insta Duo Contour Stick
Rimmel Insta Conceal & Contour Palette
Rimmel Insta Conceal & Correct Palette
Rimmel Insta Fix & Matte Powder
Rimmel Stay Matte Liquid Lip Colour - I am so excited for these high intensity shades in a velvet matte finish enriched with Vitamin E and Coconut for a non-drying formula.
Katy Kat Matte Lipstick - April 2017 - $17.95
<Insert squeals of joy here>
I love Katy Perry - her style and sense of humour is beyond contagious! So when I discovered she created a line of lipsticks with Covergirl you can only imagine how excited I was! The 11 shades all have adorable cat related names and the variety of colours are so Katy! From matte black 'Perry Panther' to 'Magenta Minx' bold pink there is a shade to suit everyone and every style. The formula is demi-matte so it has a velvety smooth finish but thanks to the shea, aloe and avocado butter is extremely moisturising and your lips won't dry out for a purr-fect finish.
Below is a sneak peek of three of the shades I was immediately drawn to:
'Perry Panther' - Black
'Cosmo Kitty' - Purple
'Pink Paws' - pink
Katy Perry says,
“I collaborated with COVERGIRL to create my own make-up collection, The Katy Kat Collection. I was involved in every part of the process – from packaging to the colour palette to the shade names...even the campaign creative. Everything is very personal to me. I made the Katy Kat Collection for my fans and any girl who is willing to experiment with colour. I am so proud of the collection.”
Covergirl Katy Kat Eye Mascara - April 2017 - $18.95
But the fun doesn't stop there! Katy has also created two killer Katy Kat Eye Mascaras in the shades 'Very Black' and 'Perry Blue' for her KatyCats. This mascara will take your lashes to the next level thanks to the helix-shaped wand which sweeps lashes up and out for ultimate lash drama! The formula contains a special blend of waxes for a smudge-proof, intense colour finish!
Other Covergirl makeup you can expect in stores soon are:
Covergirl + Olay Simply Ageless 3 in 1 Liquid Foundation.
Covergirl + Olay Simply Ageless Primer
Covergirl Trublend Contour Palette
Covergrl Trunaked Eyeshadow
Covergirl So Lashy Mascara
Covergirl Easy Breezy Brow Mascara
Bourjois Healthy Mix Anti-Fatigue Foundation - May 2017 - $29
I LOVE the coverage the Bourjois Healthy Mix Concealer provides so I am so excited for the relaunch of the iconic Healthy Mix Foundation and Concealer in the new energising formula! You can still expect the same amazing results but now their anti-fatigue formula contains Vitamins, C, E and B5 with a fresh, fruity scent for a radiant complexion. This natural finish lasts up to 16 hours and comes in 6 ultra-fresh shades to create a flawless complexion and healthy glow!
Bourjois Healthy Mix Concealer - May 2017 - $20
Just when I thought the Bourjois Healthy Mix concealer couldn't get any better they are relaunching with a new bottle and improved formula! Packed with vitamins I love that it is now in a bottle and not a tube and the flocked applicator applies this lightweight concealer which blends beautifully to erase dark circles and imperfections.
Bourjois Rouge Laque + 4 New Rouge Edition Velvet Shades - July 2017
The Rouge Edition Velvets changed my liquid lipstick game in a big way! I had tried many others and ended up with the life sucked out of my lips but this formula is like no other. It dries matte but still has a beautiful velvety long lasting finish. So I was so excited that Bourjois is continuing to bring Parisian chic to the beauty market with their new range of Rouge Laque Lipsticks as swatched above in the shades #01 (pink - top) and #05 (red - bottom) - shade names and more colours coming soon!
Some other beauties you can expect coming soon from Bourjois are:
Bourjois Volume Reveal Mascara
Bourjois Brow Duo Sculpt
Bourjois Les Nudes Eyeshadow Palette
Bourjois Volume Reveal Adjustable
Bourjois Liner Reveal Liquid
Bourjois Brow Palette
Bourjois Contour Clubbing Waterproof - 2 new shades!
Sally Hansen Color Therapy Nail Range - March 2017 - $16.95
Finally a nail brand which is bringing a strong focus to colour and care! The new Sally Hansen Color Therapy nail range not only comes in a spectrum of 14 incredible pigment rich shades (see below) but the formula contains Argan Oil so it moisturises and nourishes the nail while delivering colour and shine.
In addition they have also released a Nail & Cuticle Oil and Top Coat which also contain Argan Oil so you can achieve healthy nails, an ultra-glossy finish and salon professional results at home!
Sally Hansen Color Therapy: Nudes + Pinks
Sally Hansen Color Therapy: Rich Tones + Corals
Max Factor False Lash Effect Epic - February 2017 - $27.95
As the official partner of Victoria's Secret it is no wonder those angels have lashes to die for and now with the Max Factor False Lash Epic Mascara you can too! The specifically designed wand has a zoom action 360 degree tip (below) which allows you to create extra volume and get to those tiny, hard to reach lashes while the body of the wand ensures you get deep into the root of the lash for epic intensity and bigger, bolder lashes.
Stay tuned for more Max Factor beauties coming soon:
Max Factor Masterpiece High Precision Liquid Eyeliner
Max Factor Miracle Tough Foundation
Max Factor Eyefinity Smoky Eye Pencil
Max Factor Smooth Miracle Primer
Max Factor Universal Lip Liner
Max Factor Velvet Matte Lipstick
There is a range of irresistable fragrances for him and her hitting our shores!
GUESS '1981' - May 2017
GUESS have gone back to basics and designed a modern perfume which oozes sexy confidence and smells divine. I swatched this fragrance and there is something beautifully mysterious about the scent.
1981 opens with delicate violet and warm, woody ambrette while the heart reveals jasmine petals, sweet juicy pear and lingering sandalwood. Textured and earthy cedarwood, intoxicating amber and next-to-skin musk round out the base.
Vera Wang - Embrace Collection
This feminine and upscale 'Embrace' fragrance range is available in 4 beautiful scents: Green Tea & Pear Blossom, Marigold & Gardenia, Rose Buds & Vanilla and Periwinkle & Iris which make for the perfect gift or scent to spoil yourself with!
Vera Wang 'Princess of Hearts' coming in August 2017!
Vera Wang 'Embrace' in Green Tea and Pear Blossom stole my heart!
David Beckham 'Made Of Instinct' - February 2017 - $39 for 50ml
While the ladies have been treated to new makeup and perfume we can't forget about the men and the new David Beckham 'Made Of Instinct' is the perfect cologne. As soon as I uncapped the flask-shaped bottle I was greeted with a sexy, masculine scent which I knew would smell amazing on my man!
This fragrance has a bright and impactful opening which stems from the fresh fusion of zesty grapefruit, fennel and starfruit. This gives way to a vibrant and masculine heart of crisp violet leaves and sage balanced by pink pepper. The dry down unveils wild facets of cashmere wood and fir balsam, a resin with a balsamic green aroma that conveys a fresh and manly elegance. Finally, a soft touch of moss lends an earthy quality to the bold yet refined fragrance experience.
The Ivy Sunroom was the perfect location for the Coty Consumer Beauty Showcase!
We were also treated to a beautiful selection of cocktails and mocktails!
What beauties are you most looking forward to? Let me know in the comments below!
*All opinions expressed are honest and my own. All photographs have been taken by me.